Client News 10/17/09

Magnetic Attractions is exhibiting at DMA in booth #3011

Magnetic Attractions enhances promotional products and direct mailing services

Expanding the power and reach of direct marketing programs, Magnetic Attractions enhances its promotional magnets and stickers. In addition, the company increases personalization and customization options available through its variable data printing and direct mailing services.

Magnetic Attractions upgraded its magnetic stock and catalog items to a heavier, 100-pound paper stock for more durable, high-quality, digitally printed, promotional products. “The heavier material ensures our customers’ messages deliver a weightier impression that lasts,” says John Dowling, Magnetic Attractions’ general manager. “We’re glad to offer this thicker substrate without raising prices. Completing this, our digital presses allow for short-run print orders at sensible prices, while delivering the best print quality and color vibrancy possible.”

Full-color, digitally printed stickers also are available as part of Magnetic Attractions’ full range of marketing products. Standard circle, square and rectangle shapes are supplied in roll form on three-inch cores, printed on 60-pound, semi-glass paper, die-cut in-line, and available for quick delivery. Dowling adds, “Like our magnets, our high-quality stickers are ideal for promotions, direct mail campaigns, show give-aways and more.”

To help customers deliver their promotional messages, Magnetic Attractions’ services include affixing, custom packaging, roll- and sheet-fed printing, and turn-key direct mail fulfilling.

Magnetic Attractions is part of the extended Adams Magnetic family of companies that includes: Adams Magnetic Products Company, Inc. providing magnetic products and assemblies; Dowling Magnets offering retail magnetic products for the education, toy and hardware markets; and Digitalabel LLC delivering digitally printed labels for packaged goods.


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